Trivial Diversion, Beauty in Evil Consumerism

EDIT: The video was removed by JC Penny, as it was a Spec ad that didn’t get the spot and was not sponsored by JC Penny. Damn shame, it was wonderful.


This commercial is one of the best I’ve ever seen. It’s so good that it actually won a Cannes Film Festival award. And it’s from JC Penney. How strange is this?

I wouldn’t normally write about something so trivial but I’m giddy about this commercial, and it’s 5:30 am.

2 Responses

  1. This is long gone, dude. Supposedly not real. Sorry.

  2. Just went down today actually, i showed it to my mother yesterday.

    And it’s not a ‘real’ JCPenny ad, meaning it won’t be shown on television; it’s what’s called a Spec ad, which is supposed to show off the creativity and abilities of production agencies.

    It’s a damn shame, cause it was wonderful. The music was great… I wish I knew what it was.

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